by JivinJ, host of the blog, JivinJehoshaphat

  • Ad Week asked 6 women in advertising to rebrand “pro-choice.” The results are… well… ummm… see for yourself. If this is the best they can come up with then maybe abortion advocates should stick with “pro-choice”:

    Simply evolving the language and sentiment from pro-choice to something like pro-me would acknowledge that reproductive rights are a personal decision, one of many, that young women actively participate in every day.